Learning Pay Per Click(PPC)

Pay Per Click Google Adwords -Why & How

Why PPC(Pay Per Click) Drives marketing results immediately in almost all cases Contribute to Higher Overall Website Traffic You pay for the clicks and place them in Google’s search results Gives High Return on Your Investment Increase Your Brand Recognition Target Customers in Real-Time Generate Leads in Neighboring Cities Every person who visits your website …

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To the Point Approach to Pay Per Click(PPC) Strategy

Step 1: Define Goals and Budget Paid search strategies can have a range of goals, such as boosting growth, generating profit, or even driving conversions. Ensure that PPC goals align with the overall digital marketing strategy Define key performance indicators (KPIs) Define budget. Identify how many search terms we plan to bid on and how …

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