7 steps to Become a Successfull YouTuber
Step 1: Decide on a niche for your YouTube channel
- A niche is your area of expertise. It’s the topic of focus for all of your video content, and it can be literally anything.
- Choose what type of content you will be offering up on your channel and align it with your goal
- Your niche help you to clear about kind of content you are making so that you can:
- Narrow your focus and stay on track when you’re creating
- Save time and energy when you’re researching trends
- Be clear about what people will get when they subscribe to your channel.
- As a YouTuber, you should always show your true self to your audience because authenticity and uniqueness will differentiate you and allow your viewers to connect with you
Step 2: Know your audience by asking question like
- Who would watch my videos?
- What is their age, demography, sex etc?
- what time of the day, They will watch your videos?
- Why are they watching them?
- What do they gain from watching them?
- As a YouTuber, you should always show your true self to your audience because authenticity and uniqueness will differentiate you and allow your viewers to connect with you
Step 3: Know your competition
- You need to know your competitors and analyse what are already working well in your niche and what you can do to stand out from the crowd.
- Find the top 10 YouTubers in your niche
- look for similarities and differences in how they do things
- Analyse their works like:
- Video effects (e.g. visual effects and sound effects)
- Video formats (e.g. Q&A, expert interview, storyline)
- Locations (e.g. studio, outdoors, on set)
- Sets (e.g. at home, workplace, designed set, animated)
Step 4: Create a Youtube account
- Since Google owns YouTube, you need a Google account to get a YouTube account.
- A YouTube account is included in your Google account bundle. But you still need to set up a Channel.
- Go to your YouTube account page on YouTube.com and click Create a Channel. Simply enter your brand name and you’re in!
- For your branding, you need to set or create following for Channel page
- Channel name
- Logo
- Banner image
- Color scheme
- Customize your Channel Page: To design a Channel Page that works, make sure you:
- Complete your Channel description (like About section)
- Use consistent branding
- Add a logo or high-quality header image
- Include contact information
Step 5: Start a content calendar with what you want to post
- Choose your upload schedule as per your industury and team size
- Choose the topics you’ll make your videos about. find content topics that your audience will be interested in watching
- Quora: Search for questions related to your industry and create videos that answer those questions
- AnswerThePublic: Search for your industry and look for questions you can answer in your videos
- Ask your customers: Send out surveys on what content your customers want from you
- Facebook groups: Read through Facebook group posts related to your industry to see what your customer wants
- YouTube: Search YouTube to see what content is doing really well in your niche and figure out how you can make even better
- Put your YouTube video content ideas into your calendar
- Choose the dates you’ll promote your YouTube upcoming videos
Step 6: Equipment needed for Video capturing
- Camera: Based on the type of content you’re making, choose the camera accordingly. peoples love to watch high-quality videos rather than low-quality
- Action Camera -For travel vloggers, this camera is the best option to choose.
- DSLR Canon – Will produce high-quality videos. However, it’s expensive, it’s famous among photographers and Pro-level YouTuber’s.
- Camcorder – If you want to shoot the videos in different places/situations, then this handy cam will save you time.
- Webcam HD – sutable for Gaming YouTuber or those making tutorial videos sitting in front of the computer
- Microphone Equipment:Microphones are must needed equipment to make quality videos. So, based on the requirement, choose the best one that you needed.
- Tripod -Tripods are useful to produce shake-less videos. Moreover, shakable and dizzy videos drop off the audiences and YouTube watch time. Audience retention is the secret of YouTube’s success.
- Ring Light - Ring Light makes video quality good and attractive
Step 7: Optimize for Video SEO
- Choosing the right keywords in your video title, so that video can be easily found, seen, and viewed by your audience
- Research the keywords you'd like to use, their popularity, and also check the keywords that your competitors are using
- Use keyword research tools such as google trends, Ahrefs or Google Keyword Planner to see which type of videos that have a strong demand
- Use the auto-populate suggests so that you can get more ideas of keywords to target and videos to create
- Include the keyword in your video file
- Optimize your YouTube video description
- Put your most important keywords in the first couple of sentences of your description
- Your description should be no longer than 200 words
- Include an overview of your video using natural language—not just a stream of keywords
- Pick 1–2 main words that describe your video and feature them prominently in both your description and title
- Omit irrelevant words in your description because it creates a poor viewing experience
- Use video hashtags to drive YouTube search results
- You can use related hashtags (#) in video descriptions to help viewers find your video when they search for a specific hashtag
- Hashtag to the video description will be shown above the title of the video and then become hyperlinked.
- If you add in a hashtag in the video title, hashtags from descriptions won’t get displayed about the video title.
- Select a video category while video uploading so you will have a better chance of getting found by a user
- Customize your thumbnail image
- A strong thumbnail can lead to a higher watch time, which can have a big influence on YouTube ranking
- Perfectly and eye catching thumbnail grabs people’s attention and stands out from the crowd
- Add subtitles and closed captions
- Video subtitles are designed to communicate video dialogue for viewers who can’t understand the video language, closed captions are for viewers who can’t hear the audio
- Both subtitles and closed-caption files contain the text of what is said in the video, like a transcript
- The file will also contain time codes for when each bit of text should be displayed through the video, so it can match up with speech or another visual element
- it can be picked up by broad search engines, just as a blog would
This is seriously the best blog I’ve read in a long while. The keywords are so precise and easy to understand. The content is summarised very efficiently. Lastly, i want to thank digitalyaar.com for such a short yet professional blog.